WORKS/AUDIT

Conversion desk Introductory release

Your website is
leaking intent.

A forensic, 2-hour review of the moments between “I’m interested” and “I’m in.” Clear evidence. Ranked fixes. No theatre.

Book the $29 audit Examine the output

Secure checkout is loading.

Traffic is expensive.

Confusion is more expensive.

01

Scope of inquiry

A tight brief, not a bloated deck.

We inspect the path a ready-to-act visitor takes and document what helps, what hesitates, and what breaks trust.

Evidence 01

First impression

Can a new visitor understand what you sell, for whom, and why it matters before attention expires?

Evidence 02

Offer & proof

We examine hierarchy, specificity, objections, credibility signals, and the cost of believing you.

Evidence 03

Action path

We trace calls to action, forms, navigation, mobile friction, and the handoff into checkout or contact.

Evidence 04

Fix order

Every finding is ranked by likely impact and effort, so the first change is obvious.

Boundary: One public website, up to five representative pages. This is an expert heuristic review, not user research, analytics analysis, copywriting, or implementation.

02

Example findings

Specific enough to fix Monday morning.

High priorityHomepage / Hero

The headline names the category, but not the outcome.

Why it matters: Visitors must infer the value before deciding whether to continue.

Recommended move: Lead with the job completed; move category language into the supporting line.

Medium priorityPricing / CTA

The CTA changes language at the moment of commitment.

Why it matters: “Get started” becomes “Request access,” introducing a new expectation at the highest-friction point.

Recommended move: Preserve one action phrase through the full path.

Illustrative findings only. Your report will cite your pages and observed interface, not a template.

03

Method

From URL to action plan.

  1. 00:00

    Send the brief

    Share your URL, target visitor, desired action, and the concern you cannot shake.

  2. 00:20

    We trace the journey

    The site is reviewed across desktop and mobile, with key claims and decision points captured as evidence.

  3. 01:40

    Findings are ranked

    Noise is cut. The report separates urgent conversion blockers from useful refinements.

  4. 02:00

    Your brief lands

    You receive a concise report at the email supplied. The two-hour clock begins once a complete intake is received during working hours.

04

Questions on record

Before you file the case.

What exactly will I receive?

A concise, annotated audit covering the reviewed journey, ranked findings, and concrete recommendations. It is designed to be acted on, not presented as decoration.

When does the two-hour window begin?

When payment and a complete intake are received during working hours. If your request arrives outside working hours, we will confirm the start time by email.

Can you audit a site behind a login?

Possibly. Email hello@works.hoisted.in before purchase so we can confirm safe access and scope.

Will you make the changes?

Implementation is not included in this offer. The report is written so your team or contractor can proceed without translating vague advice.

Is the $29 price permanent?

No. It is an introductory price for this tightly scoped release and may change for future orders.

Pre-audit intake

Give us the scene.

Not ready to pay yet? Submit the core context first. We will confirm that the site fits the audit.

One site. Two hours.
A clearer next move.

Book the $29 audit